KNOWLEDGE-MUSICALLY DEFINED-GLOBAL

In today’s fast-paced music industry, digital marketing for bands is no longer optional - it’s essential. With so many artists competing for attention, standing out requires more than just great music. It demands a smart, strategic approach to social media that connects with fans, builds community, and drives engagement. Let’s explore how bands can harness the power of social platforms to grow their audience and create lasting impact. Why Digital Marketing for Bands Matters M

Debut Digital Single: “I’m Rising” BY LAVINIA WINTER AKA LAVEE Legacy Music is proud to announce the official debut digital single “I’m Rising” from emerging New Zealand singer and recording artist Lavinia Winter, performing under the artist name LaVee. Grounded in whakapapa and cultural identity, Lavinia affiliates to Ngāti Ruanui and Te Ātiawa, with ancestral connections to Taranaki (te Maunga), Aotea (te Waka), and the Waitōtoroa and Tangāhoe awa. Her marae are Parihaka a

The music industry is evolving rapidly, and New Zealand is no exception. With the rise of blockchain technology, artists and industry professionals are discovering new ways to create, share, and monetize music. One of the most exciting developments is the emergence of music NFTs (Non-Fungible Tokens). These digital assets are transforming how music is owned and experienced. Today, we dive into the top blockchain music platforms NZ has to offer, highlighting how they empower a